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Customer Success Specialist — Farmer Adoption

1 day ago
Full-time
On-site
Hobart TAS

About Pasture.io

Farming is full of decisions you cannot rewind. When to graze, when to hold, when to save feed, and when to protect pasture for tomorrow. Pasture.io exists to reduce that guesswork.

We help grazing farmers make better pasture decisions using satellite imagery, paddock records such as grazing and fertiliser applications, weather data, and machine learning models that estimate pasture cover and growth. These insights are presented through clear, practical tools that fit the way farmers actually work.

We’re an award-winning Australian AgTech SaaS business selling globally, with customers in 18+ countries across ANZ, Europe, Africa and the Americas.

As we continue to grow, we are looking for someone who understands farming and pasture management, can speak confidently with farmers, and can help customers get more value from Pasture.io.

About the role

We are looking for a practical, farmer-facing Customer Success Specialist to support farmer adoption in our customers after onboarding and help them build confidence using Pasture.io.

This role sits within our Customer Success team and is focused on customer adoption, engagement and retention. You will work directly with farmers to help them understand the platform, build good usage habits, keep their farm information up to date and feel confident using Pasture.io as part of their day-to-day routine.

What you’ll be doing

  • Support customers to use Pasture.io confidently and consistently after onboarding

  • Speak with customers by phone, video call and email

  • Help customers understand key parts of the platform, including grazing records, feed wedges, pasture covers, targets and planning tools

  • Provide one-to-one support for customers who need extra help

  • Run or support practical customer education sessions, webinars and Q&A sessions

  • Help customers build simple habits that keep their farm information current

  • Capture common customer questions, blockers and feedback

  • Help capture customer stories, testimonials and practical examples of how farmers use Pasture.io

  • Work with Customer Success, Product, Engineering and Marketing to share recurring customer insights

  • Help identify useful topics for videos, help articles, webinars, checklists and future learning programs

  • Support customers across Australia, New Zealand and other global markets

What we’re looking for

We are looking for someone who can talk to farmers naturally and practically. You will need to understand farming and pasture management, and be comfortable helping customers use software in a clear and down-to-earth way.

You will bring:

  • Strong understanding of farming and pasture management

  • Experience with dairy, grazing or pasture-based farming systems

  • The ability to speak confidently and credibly with farmers

  • A practical, patient and customer-first approach

  • Confidence using software and learning new technology

  • The ability to explain technical concepts simply

  • Strong follow-up and organisational skills

  • Good written and verbal communication

  • The ability to work independently and as part of a remote team

Highly regarded

Experience in any of the following would be highly regarded:

  • Customer success, account management or agtech

  • Farm advisory support, agricultural extension or education

  • Dairy farming or pasture-based grazing systems

  • Running webinars, customer training or group education sessions

  • Working with farmers across different regions or markets

  • A qualification in agricultural science, agribusiness, animal science, dairy science or a related field

What will make you thrive here

You will thrive in this role if you:

  • Enjoy helping farmers solve practical problems

  • Can build trust quickly with farming customers

  • Are comfortable picking up the phone and having real conversations

  • Can explain software without overcomplicating it

  • Are organised and follow through properly

  • Like working in a small, growing team

  • Care about helping customers succeed over time

Location

Hobart is preferred, as we would like this person to be close to the Pasture.io team where possible.

However, we are flexible within Australia for the right candidate, especially if you have strong farming, pasture management and customer-facing experience.

What we offer

  • Full-time role with a growing Australian AgTech company

  • Competitive base salary + performance bonus + super

  • Flexible work arrangements, with Hobart preferred

  • Practical, supportive team culture

  • Exposure to AgTech, SaaS, pasture management, satellite data and global agricultural markets

  • The opportunity to work with farmers across Australia, New Zealand and other international markets

We are especially interested in hearing from people who understand grazing businesses, can speak confidently with farmers, and can explain technology in a practical, down-to-earth way.