Safetrac is Australia's leading compliance platform, helping organisations manage their compliance obligations through training, policies, attestations, surveys, audits, tasks, registers and reporting. Trusted by more than 700 organisations across Australia and New Zealand, we combine market-leading compliance content with powerful technology to help our clients build safer, more compliant workplaces.
Australian-owned and operated, Safetrac has been delivering compliance solutions for over 20 years and continues to grow through innovation, exceptional customer service, and the passion of our people. Our clients range from ASX-listed companies and government agencies to schools, healthcare providers, financial institutions and not-for-profit organisations.
We are a diverse, inclusive and high-performing team that values curiosity, accountability and continuous improvement. While our headquarters are in Melbourne, we work remotely across Australia and come together regularly to connect, collaborate, celebrate success and have fun.
The Role
We are looking for a Senior Business Development Manager to drive Safetrac’s growth and revenue by building relationships to close sales with prospective clients. You will have a focus on selling all of Safetrac’s products, including both SCORM (online training content) and Platform (online compliance, governance & risk software) offerings, into Mid-market & Enterprise accounts across multiple industries.
You will be responsible for qualifying opportunities, identifying customer needs, building relationships, overcoming objections, and achieving sales targets. The Senior Business Development Manager plays a crucial role in driving revenue generation, expanding the customer base, and delivering exceptional customer experiences to support Safetrac’s growth objectives.
The ideal candidate possesses strong communication and persuasion skills, high commercial acumen, is a self-starter and has a proven track record of managing a sales cycle.
Key Accountabilities
Generate new business revenue: Achieve and exceed quarterly and annual sales targets across Safetrac’s compliance, governance, risk, and learning solutions portfolio.
Solution consulting: Across Mid-Market & Enterprise accounts, conduct detailed discovery and solution consulting engagements to identify customer challenges and compliance obligations. Develop tailored solutions that demonstrate measurable business value.
Enterprise sales: Where required, lead complex enterprise sales engagements by understanding customer risk, compliance, governance, and transformation priorities. Act as a trusted advisor by aligning Safetrac’s solutions to strategic business outcomes.
Multi-threading stakeholder engagement: Facilitate discussions with senior leaders across compliance, risk, HR, legal, governance, and learning functions. Build alignment across complex buying groups and guide decision-making processes.
Compliance & risk advisory: Where required, provide informed guidance on compliance, governance, and risk management challenges, demonstrating strong advisory capability and understanding of relevant regulatory and operational environments.
Demos & presentations: Deliver tailored demonstrations and presentations across Safetrac’s SCORM (online training content) and Platform (online compliance, governance & risk software) offerings. Clearly articulate technical capabilities, integrations, workflows, and strategic value propositions.
Product & technical fluency: Maintain advanced knowledge of Safetrac’s products, platform capabilities, integrations and competitive landscape. Confidently engage both business and technical stakeholders throughout the sales process.
Sales process management: Manage the full sales lifecycle from initial engagement through discovery, proposal development, commercial negotiation, and contract execution using a disciplined consultative sales approach.
Pipeline development & account growth: Build, manage, and maintain a strong pipeline of enterprise opportunities while developing long-term strategic relationships that support account growth and expansion.
CRM management & forecasting: Maintain accurate records of sales activities, pipeline progression, customer engagement, and forecasting within CRM platforms (e.g., Salesforce, HubSpot).
Cross-functional collaboration: Partner closely with marketing, product, customer success, and leadership teams to align go-to-market strategies, support customer outcomes, and contribute to continuous improvement initiatives.
Industry engagement & representation: Represent Safetrac at industry events, conferences, networking opportunities, and customer engagements to strengthen market presence and support revenue growth.
Leadership & behaviours: Embody Safetrac’s core values through collaboration, accountability, professionalism, and customer-focused leadership. Contribute positively to a high-performance team culture.
Competencies Required
Skilled at identifying customer needs and providing tailored solutions through a consultative and customer-centric approach.
Comfortable with qualifying inbound opportunities while also developing your own pipeline.
Excellent verbal and written communication skills, with the ability to articulate complex ideas clearly and persuasively.
Resilience and persistence in overcoming objections and closing deals.
Strong self-motivation, creativity and the ability to work independently. An attitude which does not rely on others to produce results.
Refined soft skills, including active listening, negotiation, and relationship building.
A proven track record of consistently achieving sales targets and goals.
Strong attention to detail and demonstrate good CRM hygiene.
Qualifications & Experience
Minimum Requirements
A minimum of 5 years working in a B2B sales environment.
At least 2 years working with Enterprise-level accounts (over 1000 employees).
Demonstrated experience building your own pipeline through outbound, personal networks, or other channels.
Familiarity with consultative selling & multi-threading approaches necessary to sell effectively into Enterprise accounts.
Familiarity with, or the ability to learn, technical fluency with SaaS products.
Familiarity with compliance training & compliance products, and the ability to consultative sell compliance products (including compliance software) to customers.
Beneficial
Bachelor's degree in marketing, communications or related field
If this sounds like your perfect role and you’d like your application reviewed, please include a cover letter addressing the requirements of the role. Thank you.